GENEVA, SWITZERLAND / RankWire.AI / – On September 14, the World Trade Organization will host its inaugural World Trade and Tech Day at its headquarters in Geneva. This event aims to gather trade officials, policymakers in technology, business leaders, and other stakeholders. The focus, titled “AI and Trade: Turning Potential into Progress,” will steer conversations surrounding artificial intelligence and its influence on international commerce. The session’s main goal is to explore policies that broaden access to AI tools and foster more equitable global trade practices.

Kicking off the event, Director-General Ngozi Okonjo-Iweala will deliver opening remarks. A ministerial dialogue will delve into why artificial intelligence has become a critical issue in trade policy. The agenda also features a keynote speech and a panel discussion with representatives from the private sector. Topics will include digital services, intellectual property, technical standards, and the participation of developing economies in AI-driven value chains. These discussions aim to connect technological policymaking with the real-world needs of cross-border business operations.
The World Trade Report 2025 will serve as an essential reference for the gathering. According to WTO modeling, artificial intelligence has the potential to boost global trade by as much as 37% by 2040, while also increasing worldwide gross domestic product by up to 13%. However, the extent of these benefits hinges on factors like infrastructure, skills development, technological adoption, and effective policies. The report also highlights that unequal access to AI could restrict participation, particularly for lower-income nations.
Focus shifts to trade policy evolution
Throughout the event, several sessions will explore how AI can reduce the costs associated with international trade. Attendees will evaluate tools that assist companies in document processing, compliance management, and supply chain analysis. The agenda also addresses digitally delivered services and how intellectual property rights are treated. An additional focus will be on how technical standards can promote compatibility between different markets. These discussions reflect AI’s increasing role in customs, logistics, finance, and other trade-related sectors.
Barriers hindering wider AI adoption will also be scrutinized. Many enterprises still lack dependable connectivity, sufficient computing resources, skilled personnel, and affordable financing options. Smaller firms face extra legal and technical hurdles when trying to access digital markets. During a June session, the WTO’s small-business group examined these challenges, showcasing how emerging tools can improve market research, reduce operational costs, and enhance access to trade information.
Practical AI solutions on display
An exhibition will feature innovative AI applications designed for international trade. A dedicated pitching segment will spotlight tools created for companies, government agencies, and trade organizations. These demonstrations aim to bridge policy discussions with tangible technological applications, illustrating how AI can support supply-chain management, regulatory processes, and access to market data. Participants will see real-world systems already contributing to trade facilitation.
The September 14 event will be held at the WTO headquarters in Geneva. Its program will include ministerial panels, industry input, policy analysis, and technology showcases. The focus will be on artificial intelligence, reducing trade costs, digital services, and expanding economic participation. Infrastructure needs and skill development for wider AI adoption will also be examined. Details for registration and virtual participation are available on the official event webpage.
